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The Challenge

Huel is a nutritionally complete and convenient food with minimal impact on animals and the environment. Huel has leveraged the power of social media to fuel their rapid expansion. This has led to numerous product launches and the need for supporting product and brand photography for use on their social outlets, email marketing, and website.

The Strategy

From slick pack shots for the home page, to fun flatlays for social media, Teralon has been working with Huel to create striking content for a variety of product launches and seasonal campaigns. Each piece of content highlights Huel's clean minimalist packaging, but places it within a fun, healthy, and wholesome setting.

The Solution

Teralon works closely with Huel's team on both UK an international photoshoots to produce a mixture of product photography, stop motion videos, and lifestyle photography. These are then delivered in a variety of formats, optimised for social media campaigns, email marketing, and web.

“They look bloody amazing, thanks so much!”

Mario Tarantino, Content & Merchandising Manager